In both cases, Turkish action has capitalized on the weakness of other actors to present itself as a mediator, more or less appreciated, but certainly useful to the parties. By acting diplomatically so far from home, Ankara aimed to send signals of what its international projection may be.
By strengthening its presence in Central Asia and the Horn of Africa, Turkey is showcasing its ability to operate effectively in diverse and distant regions. It demonstrates that it can deploy a range of tools to advance its interests—not solely relying on force, as seen in Syria or during Azerbaijan's conquest of Nagorno-Karabakh. A key element of this strategy is its drone policy, developed in collaboration with and through Baykar, which has become a significant asset in Turkey's arsenal.
It is precisely the question of the variety of Turkey's foreign policy tools that brings us back to Baykar's acquisition of Piaggio Aerospace. Indeed, Ankara's military projection adapts to different situations, and its Italian expansion is a way to reinforce its position in the aeronautics industry, especially in the drones sector, a cutting-edge (and very fashionable) modern warfare tool.
With defence issues taking an increasingly prominent role on the European stage, Turkey's weapons industry is positioning itself as a fundamental supplier for those keen to acquire cutting-edge unmanned aircraft.
The fact that Baykar is a private company allows Turkey to maintain a certain ambiguity about its actions, as it can be portraited as a token of cooperation with friendly countries (when it suits it), but its actions can be disavowed when they meet with criticism or skepticism. The Piaggio case seems to be of the first type, presented as cooperation with a NATO country, with the purchase of a historic company, whose brand and tradition will be respected, but which has nevertheless passed into Turkish hands.
Bayraktar's popularity is thus coupled by Turkish diplomatic efforts, with Ankara multiplying its contracts to supply war material in recent years. Along with the equipment and the increasingly popular drones, the country often also receives Turkish military instructors to help restructure the local armed forces - the Azerbaijani case is probably the most telling in this regard. Through its seemingly “far from home” interventions in the Horn of Africa and Central Asia, Turkey aims to position itself as an increasingly significant player in regions where no hegemonic power dominates.
One can rightfully wonder about the extent of Turkish influence and whether Ankara is thus destined to become a major power on the world chessboard. However, it must first be noted that all the “successes” seized by the Turks in recent months have to turn into long-term victories. In Syria, the Assad regime has fallen, but the country, after a devastating civil war, is still divided into at least three parts, potentially in conflict with each other (the Damascus-Aleppo axis of the “liberators,” the Kurdish east and the Alawite strongholds on the coast). The Horn of Africa is anything but stable: Turkish mediation has averted escalation for now, but the region remains highly unstable and cross-rivalries between Ethiopia, Somalia, and Egypt persist. Finally, in Central Asia, Russia, although losing ground, still remains the leading power, and China's interest in the region, from which the Belt and Road Initiative is expected to transit and that borders the problematic and strategic region of Xinjiang, should not be forgotten. Finally, these countries, especially Tajikistan, may also be influenced by Middle Eastern and Afghan dynamics - Dushanbe is by culture closer to the Persian world and shares a long border with Afghanistan.
It is unrealistic to look to Ankara as the solution to all the challenges facing these regions. On the other hand, it would be best for Turkey not to indulge dreams of hegemony in distant theatres. For now, its projection strategy is working, allowing it to carve out its own space in these areas. However, triggering diplomacy to extinguish conflicts and relying on the military industry for its own projection of influence are potentially confrontational tactics, especially when used in the same context (in the Horn of Africa, for example, both Ethiopia and Somalia are Baykar clients, well supplied with Turkish drones and various armaments). It remains to be seen whether Turkey can expand its influence across various dimensions and sustain its foothold in Asia and Africa. This assumes that the instability in the Middle East and South Caucasus, which Turkey has played a role in creating, does not ultimately spill over and reignite conflict along its own borders.